Season 5- Episode 19: Lori Wilkinson

In this episode, we welcome Lori Wilkinson, Vice President and Employee Benefit Consultant at Brown & Brown, and a fellow Vegas Chamber trustee. Raised in McDermitt, Nevada, a town with a population of 13 in her graduating class, Lori’s upbringing on her family’s cattle ranch instilled in her the values of hard work, collaboration, and resilience. After attending Dixie College and graduating from Utah State University, she launched a successful career in consumer goods with companies such as Nestlé, Mars, and Coca-Cola, eventually returning to Nevada to co-found Waymark Insurance Services. Her firm was acquired by Brown & Brown in 2015, where she continues to consult on innovative employee benefit strategies.

Lori’s approach to benefits focuses on “whole-person health,” helping employers go beyond traditional medical, dental, and vision to include mental health, financial wellness, legal planning, and identity protection. She emphasizes the importance of tailoring benefits to workforce demographics and leveraging data to address real-life issues, such as childcare or access to care. Her mission is to help employers remain competitive while providing meaningful support to their teams.

Outside of work, Lori and her husband enjoy cooking, spending time outdoors, and caring for their family’s fruit trees. She also serves on several boards, including Nevada Ballet Theatre, Capstone Christian Academy, and Capability Health & Human Services. Her advice to young professionals is to work hard, be courageous, stay curious, and surround yourself with mentors of all ages and backgrounds.

Brown & Brown: 

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